How Writing A Book Can Advance Your Career
A book can be a powerful tool for advancing your career and establishing yourself as a brand and as an industry leader. When you think...
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Sher Lynn
- Nov 2, 2018
- 5 min
You Are Your Brand
Personal branding is the process of developing a "mark" that is created around your name or your career. You use this "mark" to express...
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Sher Lynn
- May 7, 2018
- 11 min
Targeting Your Millennial Market
Millennial consumers think and behave differently, and their influence extends up and down the generational line. We have studied and applie
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Sher Lynn
- Feb 15, 2018
- 4 min
11 Ways to Target Millennials with Your Marketing
To learn how successful companies are doing this, I asked many of my successful retail clients how they personally were shifting their marke
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Sher Lynn
- Feb 7, 2018
- 5 min
10 Tips for Marketing to Millennials
Millennials think differently because they are different - especially when it comes to online behavior.
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Sherri Elliott-Yeary
- May 30, 2017
- 3 min
Key Strategies for Marketing to Different Generations
The most effective way to market your growing business is to customize the marketing strategy to your target customer demographics.
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